TAYLORS OF HARROGATE, MARKETING DIRECTOR: HOW YORKSHIRE TEA FOUND ITS VOICE ON TWITTER

In a long and wide ranging interview with Little Grey Cells last month, Dom Dwight, Marketing Director for Taylors of Harrogate described the initial process by which Yorkshire Tea was to find its voice and identify on Twitter/X In 2008, Twitter started to take off in the UK. As a journalist, I

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TAYLORS OF HARROGATE, MARKETING DIRECTOR: HOW YORKSHIRE TEA FOUND ITS VOICE ON TWITTER